the slightly smaller rotunda
"From a consumer’s point of view, social media and digital tools are more closely related to a brand’s products than a brand’s ‘advertising,’” he continues. “They are the company. That makes them huge branding opportunities – and liabilities."

~ The Rules of Engagement | Think Quarterly by Google

23 October 2012 ·

About Me

I do things in digital & marketing & business. This is another place where I collect things. Sometimes I write things too here - they're the ones tagged as 'Own' & you can view them here. Also check me out here on Twitter @andrewpascoe & Delicious. The name? Loosely based on a song & album by The Lucksmiths.

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