"The crucial principle at work in all of these areas is the idea that your real competition isn’t the book or news outlet that is better than you; it’s the one that is good enough for a majority of your audience."

~ Godin to authors: You have no right to make money any more — Tech News and Analysis

12 August 2012 ·

About Me

I do things in digital & marketing & business. This is another place where I collect things. Sometimes I write things too here - they're the ones tagged as 'Own' & you can view them here. Also check me out here on Twitter @andrewpascoe & Delicious. The name? Loosely based on a song & album by The Lucksmiths.