"Complicated huh. Makes it hard to focus on what’s really important when there are actually TWO things, often in conflict, that are important. Agencies will always preference making their customer happy over making the customer’s customer happy. That’s understandably, but it doesn’t lead to good project outcomes."

~ Client/Agency Engagement is F*cked, Waterfall UX Design is a Symptom | disambiguity

16 July 2012 ·

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About Me

I do things in digital & marketing & business. This is another place where I collect things. Sometimes I write things too here - they're the ones tagged as 'Own' & you can view them here. Also check me out here on Twitter @andrewpascoe & Delicious. The name? Loosely based on a song & album by The Lucksmiths.