"See, most self-help blogging — and, by extension, most social media — is just people yelling at themselves to get out of their own way. What others see as “inspiring,” I see as “terrified people convincing themselves it’s all going to be okay if they just keep pretending.”"
"Lasting change is a 5-7 year project for any organization and any dips or leaps in the interim cannot themselves, alone, demonstrate momentum (or lack thereof)."
"too incompetent to know he was incompetent in the first place. Dunning and his team went on to publish a study and found that indeed incompetence can mask the awareness of one’s incompetence. The phenomenon is now called the Dunning-Kruger Effect."
- Asking good questions trades control for contribution.
"But even the examples that people give of the successes of big data, like Google Flu Trends, though useful, are small potatoes in the larger scheme of things. They are far less important than the great innovations of the 19th and 20th centuries, like antibiotics, automobiles and the airplane"
"If we were grading our onboarding system on a curve, then Percolate would get an A. But on an absolute scale, I think we could do so much better."
"Professor Viktor Mayer-Schönberger of Oxford’s Internet Institute, co-author of Big Data, told me that his favoured definition of a big data set is one where “N = All” – where we no longer have to sample, but we have the entire background population. Returning officers do not estimate an election result with a representative tally: they count the votes – all the votes. And when “N = All” there is indeed no issue of sampling bias because the sample includes everyone."
"The truth is that the world of technology is now far more exciting and more profitable than the world of advertising."
"Unilever used to always come up with a fragrance, they’d give us the fragrance and we’d create the advertising around it. We now start with the idea and they make the fragrance and take that to the market."
3. Knowledge is not a zero sum game. Having a tech-savvy marketing department does not imply a weak IT department."
"At SXSW 2014, Gary Vaynerchuk put it like this: ‘worry about piece of shit products, not piece of shit tweets’"
"If you win the rat race, you’re still a rat."
"Don’t confuse effort with results."
"fallen prey to what you might call “groupidity,” a special form of groupthink in which we collectively become willing to take risks we individually recognize as stupid—because everybody else in the room seems to think it’s fine."
"but now it’s more about advising clients on how to use the various technology partners in the right way and for the right purpose. Increasingly, it involves helping them harness the available data, using real-time measurement to create actionable targeting strategies that drive business value."